Every formula works on every texture
Waves, curls and coils all want the same things: a healthy scalp and moisture that stays put. What changes is where you start. Pick the texture closest to yours and we will point you at a routine.
Pick the texture closest to yours and we will point you at a routine.
Shop by texture
Find your routine
These are starting points, not rules. Plenty of people use products from more than one, and that is the idea.
Waves →
The lightweight routine
Waves go flat when they are weighed down, so one styler is usually all you need. The Answer on its own is the whole routine for most 2A to 2C hair. Add the mousse if you want more volume, and finish with the spray only if frizz is the problem.
Start with these
- Therapeutic The Answer - Restorative Hair Therapy 8oz$ 14.99
- Curl Math The Perfect Ratio - Gel-to-Foam Defining Mousse 8oz$ 15.99
- Curl Math Flex Factor - Flexible Holding Spray 8oz$ 15.99
Curls →
The definition routine
Curls want definition without the crunch, and two stylers is the sweet spot. The mousse goes down first for soft hold, then the gel locks it in so it resists frizz and lasts past day one. Apply both on soaking wet hair and leave it alone while it dries.
Start with these
- Curl Math The Perfect Ratio - Gel-to-Foam Defining Mousse 8oz$ 15.99
- Miracle Drops Styler Gel - Conditioning Hair Gel 12oz$ 15.99
- Curl Math Flex Factor - Flexible Holding Spray 8oz$ 15.99
Coils →
The retention routine
Coils are the most fragile pattern on the head, so the styler is doing protective work as much as cosmetic. Start with the foam for moisture and slip, follow with the gel for definition and hold, and keep the spray for flyaways between wash days.
Start with these
- Miracle Drops Styling Foam - Moisturizing Texture Style Foam 8oz$ 15.99
- Miracle Drops Styler Gel - Conditioning Hair Gel 12oz$ 15.99
- Curl Math Flex Factor - Flexible Holding Spray 8oz$ 15.99
Braids & Locs →
The grip and go routine
Braids, twists and locs are a different styling job: grip at the root, moisture down the length, and shine without buildup. So So Slick lays the edges too, so you do not need a separate edge control. Finish with the shine spray, and reach for the oil in between wash days.
Start with these
- Da Brat So So Slick - Braid and Grip Gel 8oz$ 15.99
- Da Brat Unrestricted - Braid & Loc Butter 4oz$ 15.99
- Da Brat Platinum Shine - Spray 6oz$ 15.99
REAL ROUTINES from our customers
Press play on the one closest to yours.
Still deciding?
Let the quiz sort it out
Texture is one input. The quiz also asks about your scalp, your styling habits and how much time you actually have, then builds the routine around all of it.
- Two minutes, eight questions
- Built around your scalp, not just your curl pattern
- A routine you can actually keep up with
No email needed to see your results.
