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Why you'll love it
The Benefits
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🛁
The whole bath, start to finish
Wash, lotion, detangler. Three steps and nothing else to buy.
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👶
Made for babies, not diluted down
Each one was formulated for baby skin and baby hair from the start, not thinned out from an adult product.
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🚫
Four free-froms, across all three
No sulfates, no parabens, no mineral oil, no silicones. Not in one of them, in every one of them.
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📋
Lists short enough to read
Ten to seventeen ingredients each. You can check all three in the time most labels take to check one.
Baby Truely Bath and Body Routine
Bath, lotion, detangler: three gentle steps for babies, none of them a scaled-down adult formula.
Why you'll love it
The Benefits
-
🛁
The whole bath, start to finish
Wash, lotion, detangler. Three steps and nothing else to buy.
-
👶
Made for babies, not diluted down
Each one was formulated for baby skin and baby hair from the start, not thinned out from an adult product.
-
🚫
Four free-froms, across all three
No sulfates, no parabens, no mineral oil, no silicones. Not in one of them, in every one of them.
-
📋
Lists short enough to read
Ten to seventeen ingredients each. You can check all three in the time most labels take to check one.
Details
Bath time, tangle time and bedtime, in the three products that cover them.
Truely Clean. A tear-free wash that doubles as a shampoo, so the whole bath is one bottle.
Truely Curly. The detangler, for the part of wash day that usually ends in tears.
Truely Soft. The lotion, smoothed on while skin is still damp and takes it in best.
All three are built for the same delicate skin, so nothing in the routine fights another step. Lightweight, non-greasy, tear-free, and made for daily use.
How to use
Ingredients
Shipping
Returns
Complete the routine
What's inside
KEY ingredients
Clean, consciously formulated ingredients that work hard for your hair.
Avena Sativa (Oat) Kernel Extract
In all three. Comforting on skin that goes red or reacts to most things.
Aloe Barbadensis Leaf Juice Powder
In the lotion, and there is more of it than water. It is why the lotion soaks in instead of sitting on top.
Butyrospermum Parkii (Shea) Butter
In the lotion. The softening, and what works on dry patches.
Cocamidopropyl Betaine
In the wash. A cleanser made from coconut that lathers properly without drying skin out.
Astrocaryum Murumuru Seed Butter
In the detangler. An Amazonian butter that gives real slip without flattening a soft curl.
Hydrolyzed Quinoa
In the detangler. Protein small enough to soak in, giving fine baby hair a little strength.
Panthenol
In the detangler. Vitamin B5, holding moisture in the hair through the day.
Guar Hydroxypropyltrimonium Chloride
In the wash and the detangler. The reason a comb goes through instead of catching.
Anadenanthera Colubrina Bark Extract
In the wash and the lotion. Helps skin hold on to water after a bath, when it is easiest to lose.
Glycerin
In all three. Pulls water into skin and hair and keeps it there.
Sulfate, paraben & phthalate free · Cruelty free · Never tested on animals

GENTLE From Day One
For the softest hair in the house. Tear-free and made for brand new curls.
Every product is clean, cruelty-free, and formulated with ingredients your scalp will love.
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