CROW THE QUEEN WITH
HEALTHY HAIR
Save her hair and your wallet. Luxe growth formulas and edge-saving essentials up to 62% off. Because Mama taught you to invest in what matters.
The #1 Hair Growth System on the Market
Saving edges since 2014
The results don't lie. Just peep the before and afters. 👀


MORE HAIR PRODUCTS YOU'LL LOVE
Discover Kaleido Krewe Favorites Worth All the Craze

DA BRAT COLLECTION
PROTECTIVE STYLE ESSENTIALS
Shop our best-selling hair care line for protective styling, co-created by the one and only–Da Brat.

CURL KANDY
HAIR COLOR SYSTEM
Switching up your look has never been this easy and flawless. Shop our limited edition temporary hair color collection.
DISCOVER THE CURL KANDY COLLECTION
Temporary color wax for an instant look switch up.